Educating Bartenders Worldwide.
By Beverage Trade Network
From generations of old family recipes, noted Jamaican spirits experts Leo and Dawn Gonsalves, have carefully crafted the award winning Rude Bwoy Spirits lineup which consist of three all natural, ultra premium rums including a white, gold and coconut rum. In addition, Rude Bwoy also features a very unique sugar cane based vodka.
Each of the Rude Bwoy offerings is hand crafted and 100% natural and produced in our Florida distillery.
In a recent Caribbean Journal feature article, Rude Bwoy Ultra Premium Coconut Rum, was described as follows: “most coconut rums have that unwelcome veneer of artifice; this doesn’t - it tastes real, it tastes fresh, and authentic and even a bit complex.” The article goes on to say, “plainly, it’s the best coconut rum we’ve tried in a long time.” We encourage you to taste the experience for yourself.
Our story begins on the Caribbean island of Jamaica, in the West Indies, back in the 1600’s with the Wright family. The Wrights were living on the south side of the island in the parish of St. Elizabeth in a town named after the family. At the time, Wright Town stretched from the hills of Spur Tree to the beaches of Treasure Beach and Newell. The Wrights were serial entrepreneurs selling cattle and grew peanuts, onions, melons and scallion and of course sugar.
The earliest Wrights are documented to be those who appear on the 1684 map of the east bank of Rio Minho and were sugar and Indigo producers. In the late 17th C, indigo was a rare and valuable dye and was one of the first export crops grown in Jamaica. In 1670, our ancestors are on record as buying 100 acres of sugar plantation land. Due to Tax changes on Indigo, the crops on the island shifted more towards sugar and the Wrights were said to have purchased more land all the way down to Black River and Savanna La Mar.
In the 1740’s the British made Jamaica into the worlds main sugar producers. Since then, Jamaican history has been filled with stories of large sugar plantations, giant homes with slaves working long hours in the sugar cane fields cutting and stripping cane to make Rum. One of the lesser-known things about Jamaica was that while in other parts of the world, slavery was the norm, however, in Jamaica, many of the plantation owners were in fact people of color who did not own slaves. Back then, the Plantations ran the show. However, down in the southern part of the island, the Wrights were humbly farming away.
Our more recent Jamaican family were livestock farmers. Our grandfather was a cattleman and sold crops from his property as one of the best salesmen in the area. It was here that the idea to start producing rum formed.
The Wrights were humble people who worked the sugar and cattle to sustain their family. When opportunities for better pay came to Jamaicans by the building of Cuba’s railroads, some of the elder Wrights headed off to Cuba. The Wrights that went to Cuba tried hard to stay in connection with their Jamaican family however back then communication was very thin. Over time, the family spread out, some going to other countries such as England, and Costa Rica and to America. It wasn’t for over a century later that Cuba’s revolution was the forefront of the world… bringing rum right along with it.
Jamaica and Cuba have since remained in many ways connected. In the early 1970’s when diplomatic ties were strong, Cuba sent doctors, nurses, teachers and engineers to Jamaica in offer to better the country. So, the Wright family also sent back something from Cuba to Jamaica- the love for high quality rum and some techniques for making it.
Having lived thru the roots reggae days of the 80’s and the Dancehall days in Jamaica of the 1990’s, the Rude Bwoy spirit bubbled into fruition and over the course of time the brand was born. Rude Bwoy Spirits begun being crafted in Tampa at a small distillery and over the next four years, the tastes and notes were (as they would say in Jamaica) “twisted and bent up” thru trial and error until the taste of the “Old Days” was in every drop. It was time for the world to see that Rude Bwoy Spirits was here and it was time for the brand to be taken nationally. From this passion to bring the world the best coconut rum, and specialized sugar cane vodka, as well as the smoothest white and gold rums, Island in a Bottle, LLC was created and operates today as the brand’s management, sales and marketing arm.
Both the products recently won silver medal at the 2020 Bartender Spirits Awards Competition where leading bartenders of the USA judge the spirits. The Bartender Spirits Awards judge spirits across the parameters of Mixability, Balance and Versatility, Taste, Mouthfeel and Finish, Package and Price.