Access LIVE is the quintessential hub for the American wine and spirits industry, reimagined from the former WSWA Annual Convention & Exposition into a dynamic, all-encompassing event. Over two and a half days, industry professionals from all tiers converge to engage in impactful conversations, forge valuable connections, and explore new products, trends, and services—all within a single, centrally located venue.

This year's event features streamlined experiences with no mandatory three-night stay, centralized meeting areas like HQ Suites and Main Street Suites, and interactive zones such as the HUB and HQ Connect. Attendees can engage in brand activation activities, digital content creation, and mixology workshops at the HUB. The educational program includes compelling TED-style talks and panels on pressing industry topics, while health and wellness activities like the Access LIVE Steps Challenge and eco-friendly initiatives underscore the event's commitment to sustainability.

New for this year are enhanced meal options, including breakfast sessions and expanded lunch offerings, alongside prestigious awards recognizing excellence across all industry tiers. Access LIVE is set to redefine how the industry connects, learns, and grows, all under one roof.

Location and Hours

February 3-6, 2025 at Gaylord Rockies Resort & Convention Center, Denver, CO

Monday, February 3, 2025 9:00 AM – 8:00 PM

Tuesday, February 4, 2025 8:00 AM – 7:00 PM

Wednesday, February 5, 2025 8:00 AM – 7:30 PM

Thursday, February 6, 2025 8:00 AM – 11:00 PM

Location

Organizer & More Info

Web: https://accesslive.wswa.org/

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